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CreatorsOct 202615 min
We asked heads of growth at AI companies which agencies actually specialise in AI influencer marketing, separated the specialists from the generalists and the software tools, and scored eight agencies on the same six-point rubric.
Latest
CreatorsOct 202611 min
We compared the top-ranking guides on creator tiers with what heads of growth at AI companies told us about which creators actually drove sign-ups. Here is how nano, micro and macro influencers compare for AI products, and how to mix them.
CreatorsOct 202610 min
We reviewed the top-ranking guides on finding SaaS creators and asked heads of growth at AI companies how they actually found the creators who drove sign-ups. Here is the step-by-step process, the tools, the vetting checklist and the outreach sequence.
PerformanceOct 202610 min
We compared the top-ranking guides on agencies, platforms and in-house teams with what heads of growth at AI companies told us about the model they chose and why. Here is how the three options compare for an AI startup, and how to decide.
UGCOct 202613 min
We asked heads of growth at AI companies which UGC agencies produced creator ads that actually lowered their cost per sign-up, reviewed what each agency says about itself, and scored seven UGC agencies on the same six-point rubric.
CreatorsOct 202612 min
We asked heads of growth at AI and tech companies which agencies got their products in front of the right tech creators, reviewed what each agency says about itself, and scored eight tech influencer agencies on the same six-point rubric.
CreatorsOct 202614 min
We spoke with heads of growth at some of the fastest-growing AI companies about the agencies they hired, then scored every major AI influencer agency on the same six-point rubric. Here is the 2026 ranking.
PerformanceOct 202612 min
We compared public 2026 rate cards and industry surveys, then mapped them against what heads of growth at AI companies told us they actually paid for. Here is what drives the cost, and how to spend less per sign-up.
CreatorsOct 202612 min
We reviewed the top-ranking briefing guides and asked heads of growth at AI companies what separated briefs that drove sign-ups from briefs that drove views. Here is the template, a worked example and the mistakes to avoid.